Piano Auctions is a specialist auction house providing piano sales and valuation services throughout the United Kingdom. Their previous website, built on Squarespace, limited functionality and performance, and did not reflect their heritage or industry authority. They approached Hedgehog to migrate the site to a secure platform, protect existing search performance and build a modern design that improves user experience and prepares for long term growth.
Migrated the website from Squarespace to a secure platform with performance optimisation
Carried out full SEO migration to protect existing visibility and maintain search integrity
Designed a new structure and layout to improve clarity across auctions, valuations and event pages
Optimised the interface to ensure accessibility and ease of use across mobile and desktop
Configured hosting and technical setup to support speed, reliability and future scalability
Completed final preparation to position the platform for ongoing SEO and digital performance
The migration and redesign provided Piano Auctions with a stable, modern digital platform that reflects their expertise and supports user interaction effectively. Search performance was maintained through careful SEO migration and the improved structure has made it easier for users to find auction information and valuation services. The new build offers performance stability and a strong technical base for future marketing and digital expansion.
