Hedgehog Insights

Insights on search, design and digital growth

Insights
Jack

How to Add a New User to Google Analytics in 2025

Adding a new user to Google Analytics is quick and simple. Whether you are bringing in an agency, onboarding a new team member or giving someone temporary access, GA4 makes

2 mins read
SEO
Josh

Google Resumes the EEAT Knowledge Graph Update

Google has reinstated the update known as Killer Whale in 2024, focusing once again on refining how people based entities are represented in its knowledge graph

4 mins read
Guides
Josh

The Importance of Search Intent with Content

Maximise Content Engagement with Search Intent Imagine if every user who came to your website found precisely what they want, right when they need it. That’s the dream, no? Simply

39 mins read