Link Building

Search engines favour websites that are well connected. 

Relevant backlinks from other websites are considered a vote of confidence and help a website rank higher in search engines.

So if you are competing for the top positions on the search engines, link building should be a core part of your digital marketing strategy. 

We build links from places where there’s an actual audience that will see your link and click on it to visit your website.

These are the links the search engines reward.

What is Link Building, and why is it essential?

Link building is the process of acquiring links from other websites that point to your site.

Search engines use the link to help determine how well a page should rank in their results page. Links are one of the ways that search engines understand the authority of a website.

The more quality websites that link to you, the more likely you are to rank well in search results.

Additional benefits of link building

Link building usually requires outreach to other relevant websites in your industry.

A common goal of outreach is to get a link, but it can also help you build connections with key people in your industry. These relationships can help your business become respected and trusted.

Links can also drive qualified traffic to your website. If it is a relevant website, the chances are that the traffic is also appropriate and may lead to sales or enquiries.

A link building service to support your SEO

At Hedgehog, we understand how to use link building to support your SEO goals. We use a trusted process that has assisted businesses to outperform their peers in competitive sectors.

First, we understand precisely what your website needs to rank well. Then, using a combination of creativity and experience, we develop a link building campaign that gives your website the authority it needs.

We build links from places where there’s an actual audience that will see your link and click on it to visit your website.

Our services

When business generation is left to stagnate, it turns into extra weight that ultimately slows growth.

Discovery & Research
User Experience
Brand Strategy
Content Strategy
Marketing Campaigns
Activations & Events

Link Building
Digital PR & Outreach
Content Marketing
Performance Reports
Local SEO

Digital Protoypes
CMS Build 
Web Applications

Script Development
Explainer Videos 
Live-Action Production
Post Production & VFX


Some recent heads we've turned
Enquiry and sales generation in a technical industry

A fast-tracked lead generation strategy with SEO.

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Industrial Calibration is a company that calibrates the equipment, that calibrates equipment!

How a simple, creative campaign idea can gain global coverage

How we generated hundreds of backlinks and mentions for a football equipment website.

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Keeping up with the beautiful game

Scope: SEO, web design, content, Digital marketing

One of the leading football review sites in the world since 2006, our work with Footy-Boots is a challenge and a pleasure, where we push the boundaries of digital marketing. From product reviews and player interviews to producing top quality images of the latest products and cutting edge football technology. We’re always looking at different ways to make Footy-Boots lead the way in this exciting digital playground.

Achieving a 'hard-hitting' 170% sales increase for a boxing heavyweight

How we increased direct sales in a competitive eCommerce sector.

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How we achieved a 'hard-hitting' 170% sales increase for a boxing heavyweight

Scope: SEO, Digital Marketing, eCommerce, Content, Video

They came to us as a boxing product distributor. They have become champions of Cleto Reyes, the “punchers glove”. One of the heavyweight suppliers in world boxing, WBCME are well established as a distributor to the boxing trade, but wanted to develop a consumer sales channel.

By re-focussing their strategy and structure to promote their exclusive rights to Cleto Reyes boxing equipment and and WBC merch in Europe, we gave WBCME (and the people) exactly what they wanted. An effective platform and strategy to get their products in front of the people who wanted them.