Alan Spurgeon

50 milliseconds and you’re judged!

Just a 20th of a second to judge.We all know that first impressions count, but this study claims that web visitors can make a judgement within 50 milliseconds. It takes them that long to decide whether they like the look of your website or not!

The research was carried out in Canada by Gitte Lindgaard of Carleton University in Ottawa, who has published the research in the journal Behaviour and Information Technology.

view the article here

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